Beauty Independent Interview
What an honor to be interviewed for Beauty Independent, the first digital publication featuring indie beauty entrepreneurs "pushing the beauty industry to new heights"!
"Veteran makeup artist and clean beauty expert Rebecca Casciano doesn’t believe true beauty is found in a bottle of foundation. She’s an adherent to the philosophy that beauty radiates from the inside, but a vibrant pink lip painted with natural makeup can add a playful zing. Beauty Independent spoke to Casciano about discovering your calling, what’s still missing from today’s clean makeup assortment and the sisterhood of Sacred Beauty."
BI: How did you get started as a makeup artist?
RC: In 1994, I moved to New York City to study advertising design at The Fashion Institute of Technology. I wanted to be an art director or graphic designer. When I started at FIT, we did everything by hand: cutting out paper, glue sticks, X-Acto knives and I loved that. Once we moved into computers for design, I realized that was not what I wanted to be doing. I wanted a tactile experience: I wanted to use my hands; I wanted to use color. It was a real moment for me. I was like, now what? I started working in retail, which was fun but also challenging. When you’re a creative person and you don’t know what to do with that creativity, it’s really hard. I’ve always loved makeup, but I thought you had to go to cosmetology school to be a makeup artist. It wasn’t until I was inspired by a makeup artist I met who told me to get some business cards and go for it. That’s what I did. I started promoting myself and building my portfolio and resume. It was something that was natural for me. Now it’s been 17-plus years. It was a very different time when I started. There was no social media; it was all about word of mouth and face-to-face contact.
Read the rest of our interview here and let me know what you think!